Love Jay, love his cause, but I think all the Hova stans have to be honest with themselves and acknowledge "D.O.A." may be a prelude some scary circumstances. I was planning on musing about this, but Slate's Jody Rosen beat me to the punch:
On motives:
"Jay-Z may or may not have actual convictions about Auto-Tune, the pitch-correction technology that has made robotic vocal hiccups ubiquitous on hit radio. He definitely knows that publicity stunts are good for business. Which, presumably, is why he recorded "DOA (Death of Auto-Tune)," the broadside that premiered Friday night on New York's rap radio powerhouse Hot 97 and instantly became the talk of hip-hop."
On production:
"Musically, "DOA" is a snooze. The beat, by (prime Auto-Tune Offender) Chicago producer No ID*, has walloping snare drum hits and soprano saxophone noodling--a stock old-school sound that signifies we are about to receive a schoolmarm's lesson in Real Hip-Hop."
On lyrics:
"Which is what Jay-Z provides, or tries to, in a notably slack and witless recitation of would-be zinger-couplets."
On targets:
"Who exactly Jay-Z is taking on in this polemic is unclear. You would assume his targets are Kanye West, Lil Wayne, and T-Pain--the highest-profile Auto-Tune freaks--but in an interview on Hot 97, he excused those three on the grounds that their music has "great melodies."
In lieu of picking a fight with human beings, Jay-Z disses technology itself, calling out not just pitch-correction software but iTunes and ringtones. (We await the release of the rapper's forthcoming Blueprint 3 album for Jay-Z's rants against the cotton gin and the steam engine.)"
On perils of self-importance:
"In other words, Jay-Z has slipped on his backpack and is playing the curmudgeonly hip-hop purist. This is usually a bad omen."
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There is invariably be somebody doing a thing completely for the surprise worth of it. Lady Gaga pronounced she doesn't choose to hurt vegetarians and she isn't a joint of white meat.....okay what was the woman's concept?....what will we have now discovered from the declaration the young woman was trying to make? I'll say..nada. All you will keep in mind is the "meat" costume. Worry about for how long the young woman stays up nights dreaming up stunts to keep us discussing her.
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Apple now has Rhapsody as an app, which is a great start, but it is currently hampered by the inability to store locally on your iPod, and has a dismal 64kbps bit rate. If this changes, then it will somewhat negate this advantage for the Zune, but the 10 songs per month will still be a big plus in Zune Pass' favor.
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Between me and my husband we've owned more MP3 players over the years than I can count, including Sansas, iRivers, iPods (classic & touch), the Ibiza Rhapsody, etc. But, the last few years I've settled down to one line of players. Why? Because I was happy to discover how well-designed and fun to use the underappreciated (and widely mocked) Zunes are.
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